Thursday, 26 March 2015

Conference set to reveal how NI can tap into £80bn global marketplace

Speakers from HP, Sky, Amazon Web Services, Royal Mail and JustGiving will be in Belfast this April to advise Northern Ireland firms on opportunities within Big Data – the global market for which is set to top £80 billion this year.

They will join hundreds of other delegates for Big Data Week, an annual worldwide interactive event featuring panels, workshops, talks, and industry networking events.

Big Data involves the technologies and practice of handling large volumes of information that conventional databases cannot handle efficiently and represents a multi-billion pound global market - which growing numbers of Northern Ireland firms are already capitalising on.

Dr Stephen McKeown, CEO of Analytics Engines, coordinators of the Belfast conference, said: “We are extremely excited to be hosting Big Data Week in Belfast. Through insightful speeches, engaging panel sessions and the work of all our partners in Big Data Week this promises to be a key milestone for all those interested in technology in Ireland.”

Analysis of the details extracted from Big Data can help companies to improve customer service, enhance their product, identify new markets, and direct advertising.

Events will take place around the world in cities such as London, Los Angeles, Kuala Lumpur, Washington, Berlin, Lagos and Madrid, with the Belfast week culminating with a major conference on Thursday 23 April at the Titanic Building, expected to be attended by more than 350 senior IT executives from both Northern Ireland and further afield.

Liam Scahill, from main event sponsor HP, said: “Enterprises today are aware of the need to capture as much data about their business as possible but don’t necessarily understand how to best store, combine and analyse it to make meaningful businesses decisions. We’re pleased to be supporting The Big Data Week conference and helping businesses understand how with the latest technology, they can clearly analyse 100% of their data from any source, any format and any location, with extreme speed, security and scale.”

Speakers include behavioural economics expert Mike Unwin who leads the Data Science Engineering team at Just Giving; and Andy McMurtrie, head of data insight at Royal Mail’s technology organisation. There will also be input from top names at Hewlett Packard, Amazon and Sky.

Sponsoring the event will be companies like Analytics Engines, PwC and Datactics, who are helping solidify Northern Ireland's reputation as a Big Data hub.

For further information about speakers click or follow the Twitter hashtag #bdwbelfast