Saturday, 25 March 2017

Mari Smith talking at Social Media Summit 2017

The Queen of Facebook meets Ireland’s Tweeting Goddess at this year’s Social Media Summit 2017 in Dublin’s Croke Park next month.

Mari Smith, Facebook and social media marketing evangelist, is the summit’s keynote speaker on turbo-boosting social media to drive strategic business growth.

The two-day event on April 11th and 12th next was successfully launched in 2016 by Samantha Kelly, the Irish social media strategist, speaker and trainer.

Kelly, who operates the successful twitter handle @Tweetinggoddess with 36k followers, is Summit MC and says that bringing The Queen of Facebook to Ireland for the first time is a major coup that has Ireland’s marketing mavens excited.

“Mari Smith is considered one of the world’s foremost experts on Facebook marketing and social media. Business and marketing professionals in Ireland are very energised by the prospect of learning from her marketing methods and insights”, the Social Media Summit founder says.

Named as Forbes’ #4 Social Media Power Influencer, Mari Smith is employed by Facebook as the company’s Small Business and Facebook Marketing expert.

Smith was headhunted by Facebook to lead their Boost Your Business series of live events across the US. She has authored a number of social media handbooks including The New Relationship Marketing and Facebook Marketing: An Hour A Day, as well as serving as brand ambassador for top tech companies including Adobe, Microsoft and Animoto.

One Million Followers

With over 1 million followers across Facebook and Twitter, and 12 years’ experience in relationship marketing and technology, Mari Smith is a passionate and proven social media leader.

Speaking of her first time presenting in Ireland, Smith said that sharing her passion for social media marketing with like-minded business people is empowering.

“I’m excited to be part of this year’s Social Media Summit and to visit Ireland and meet some of my Irish followers. Sharing my passion and knowledge with an audience of like-minded businesspeople is empowering and strengthens the social media marketing community and its influence”, the Queen of Facebook said.

Mari Smith has headlined marketing forums with notable speakers including Richard Branson, the Dalai Lama and Arianna Huffington, and her professional expertise has featured in The New York Times, The Wall Street Journal, Forbes and Fortune Magazine.

Social Media Summit delegates in Dublin can expect a Facebook masterclass from Smith on winning strategies to engage directly with the market.

“I will share my proven Facebook marketing methods that I teach both SMEs and major brand clients around the world, so that Summit attendees can become highly effective social media marketers” Mari Smith says of her Dublin masterclass.

Speakers and Masterclasses

The full two-day presentation schedule and speaker detail for this year’s Social Media Summit is now available on, where tickets can also be booked.

Niall Harbison, entrepreneur, chef, media and marketing specialist, and founder of Lovin’ Dublin is the opening speaker on Tuesday morning.

Marketing industry expertise will be shared by speakers from Leading Social, AdRoll, Twitter, Qualtrics, Social Dynamic, and Rockboost, the Dutch data analytics business providing ‘expert growth hacking services’.

The practical application of social media will be discussed by business representatives from various industry sectors including Paddy Power, Airbnb and Littlewoods, with Chupi Sweetman also part of a masterclass discussion on dedicated online followers of fashion!

Tweeting Goddess Samantha Kelly presents a workshop on Twitter to provide insights on leveraging the social media platform to add value to business and community enterprise.

Other insightful workshops will cover social media metrics, successful blogging, the use of LinkedIn in marketing, and the future of digital video.

Social Media Summit Ireland 2017 will take place on 11th - 12th April 2017 in Croke Park in Dublin, and is not to be missed by any business or marketing professional with a focus on effective relationship marketing, Samantha Kelly maintains.

“Leading national and international social media professionals will demonstrate the importance of social media in the modern marketing mix, and how it adds real value to a business, in terms of both brand building and revenue”, the social media strategist says.

Tickets are currently on sale at